A Product Designer and Content Strategist based in Aotearoa, with experience across early-stage startups, agency, and freelance environments.

Curious, pragmatic, and systems-minded, I turn complexity into intuitive digital experiences and clear narratives that connect people, products, and communities.

My practice spans end-to-end UX across web and mobile, design strategy, and storytelling. Shaped by collaboration and a belief that great design should empower people and businesses.

Offline, you’ll find me perfecting the art of a good canelé, loading up my film camera, or in a deep rabbit hole of books.